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Community Engagement Strategy

Core Principles

  1. Authenticity Over Performance: Every stream and piece of content originates from genuine creative work—no forced personas, no compromises.
  2. Daily Iteration: Show up daily, create, reflect, and refine. Audience grows through exposure to real, evolving processes.
  3. Sustainable Scalability: Start simple, then expand as demand and resources allow.

Engagement Channels

  • Live Streaming: Daily work sessions and discussions
  • Social Media: Twitter, TikTok, Instagram, Bluesky (@thecoffeejesus)
  • Newsletter: NovaBrew
  • GitHub: Open source projects and collaborations

Content Strategy

  • React to AI/tech news in real-time
  • Share development progress and insights
  • Document the journey openly
  • Build in public

Community Building

  • Discord Community: Real-time discussions and support
  • GitHub Discussions: Technical collaboration
  • Newsletter: Weekly updates and insights
  • Live Streams: Direct engagement and Q&A

Metrics & Goals

  • Daily streams
  • Weekly newsletter
  • Regular social media updates
  • Community growth tracking
  • Engagement analytics